Talk on Journalism by Dr.Jay Mehta

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                 On 15th January 2019,we had surprise lecture of Dr.Jay Mehta on Mass Media and communication .It was very good session on basic knowledge about media ,and its development from the ancient time.

       

                There are six major sources of Mass Media:
                        - Radio
                        - Television
                        - Cinema
                        - Advertisement
                        - Newspaper
                        - Digital Media.

            Radio plays vital role since from beginning. It used to spread news from one region to other. 'Aakashvani' channel is most popular in all over world.
 
           Television also plays vital role.Earlier when TV starts that time only one channel 'Doordarshan' came.Nowadays so many channels we watch.

          Cinema also plays vital role. It is known as Glamorous world.Which represents highly glamorous, we rarely find facts.Cinema  is very helpful for getting information. Nowadays cinema is one of the most favourite source of Mass media and communication. Cinema shown us entertainment as well as Social issues and current affairs.

            Advertisements also an important part of Mass Media and communication. There is a field of Creativity.

           Digital Media is famous in Youth.But as all sources,in this source also we get fake information. And this is a negative side of this media source.

           Newspaper is also very important .Newspaper reflects society as well as.But sometimes power and politics played vital role and that's why Newspaper not played their role properly.Media should free from any political power and prejudices.

           We get many information about Mass media and communication during this fruitful session. We are thankful to Dr.Dilip Barad and also Dr.Jay Mehta to give us this great knowledge.

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